If you’ve been around the cannabis community for a while, you’ve probably heard of 4/20. But what about 7/10? While it might not be as widely recognized yet, 7/10 (July 10th) is quickly becoming one of the most celebrated days in cannabis culture—especially for concentrate enthusiasts. At Lucky’s Cannabis, we’re here to break down everything you need to know about this oil-focused holiday and how you can celebrate it in Michigan.
What is 7/10 Day?
7/10, celebrated every July 10th, is known as “Oil Day” in the cannabis world. The name comes from a clever play on numbers: if you flip “710” upside down, it spells “OIL.” This holiday is dedicated specifically to cannabis concentrates—think wax, shatter, live resin, rosin, and all those potent extracts that pack a serious punch.
While 4/20 celebrates cannabis culture as a whole, 7/10 zeroes in on the concentrate community. It’s a day when dab rigs come out, terp profiles are discussed in detail, and enthusiasts celebrate the craftsmanship that goes into creating high-quality cannabis oils and extracts.
The History Behind 7/10
The origins of 7/10 are a bit hazy (pun intended), but the holiday emerged in the early 2010s as cannabis concentrates began gaining mainstream popularity. As extraction techniques improved and products like shatter, wax, and live resin hit the market, concentrate consumers wanted their own special day to celebrate—and 7/10 was born.
The holiday gained traction through grassroots efforts in the cannabis community, particularly in states with legal markets. Today, it’s recognized nationwide, with dispensaries, brands, and consumers coming together to honor the art and science of cannabis extraction.
Why Michigan Loves 7/10
Michigan’s cannabis scene has embraced concentrates with open arms. Our state is home to some incredibly talented extractors and processors who are pushing the boundaries of what’s possible with cannabis oils. At Lucky’s, we’re proud to feature products from Michigan’s smaller, craft cannabis cultivators and processors—many of whom specialize in producing exceptional concentrates.
From small-batch rosin to innovative live resin blends, Michigan’s concentrate market offers something for every preference and experience level. The quality and variety available here make 7/10 a particularly exciting holiday for Michigan cannabis enthusiasts.
Popular Concentrate Products to Try on 7/10
If you’re new to concentrates or looking to expand your horizons this 7/10, here are some top picks to consider:
Live Resin
Fresh-frozen cannabis is used to create this flavorful concentrate that preserves the plant’s original terpene profile. It’s known for its robust taste and potent effects.
Rosin
A solventless concentrate made through heat and pressure, rosin is a favorite among purists who appreciate clean, chemical-free extraction methods.
Shatter
This glass-like concentrate is known for its high potency and clean consumption experience. It’s stable, easy to handle, and perfect for precise dosing.
Wax and Crumble
These softer concentrates offer strong effects and rich flavors. They’re versatile and work well with various consumption methods.
Live Sauce
Packed with terpenes and cannabinoids, live sauce delivers intense flavors and effects. It’s a premium option for those who want the full-spectrum experience.
How to Celebrate 7/10 at Lucky’s
Looking to make the most of 7/10? Lucky’s has you covered with special deals, educational resources, and a wide selection of premium Michigan concentrates. Here’s how to celebrate with us:
Explore Our Concentrate Selection
Visit any of our locations to browse our curated collection of Michigan-made concentrates. Our knowledgeable budtenders can help you find products that match your preferences and experience level.
Learn Proper Consumption Techniques
New to dabbing? Our team can walk you through the basics, from choosing the right temperature to selecting appropriate equipment. We’re here to make sure you have a safe and enjoyable experience.
Support Local Craft Producers
Remember, Lucky’s focuses on Michigan’s smaller, craft cannabis cultivators and processors. When you shop with us on 7/10, you’re supporting local artisans who pour their passion into every batch.
Take Advantage of 7/10 Deals
Keep an eye on our website and social media for special 7/10 promotions. Follow us on Instagram, Facebook, or Twitter and show us in-store to receive a free house pre-roll!
7/10 vs. 4/20: What’s the Difference?
Both holidays celebrate cannabis, but they serve different purposes in the community:
4/20 (April 20th): This is the original cannabis holiday, celebrating all forms of marijuana consumption and cannabis culture broadly. It’s about community, advocacy, and the plant in all its forms.
7/10 (July 10th): This holiday specifically focuses on concentrates and extraction artistry. It’s more niche, celebrating the technical skill and innovation that goes into creating high-quality cannabis oils.
At Lucky’s, we celebrate both holidays because we love the magical flower brought to us by Mother Earth in all its forms—whether that’s beautiful buds or expertly crafted concentrates.
Responsible Consumption Tips for 7/10
- Start Low, Go Slow: If you’re new to concentrates, begin with a small amount and wait to feel the effects before consuming more.
- Know Your Limits: Concentrates can contain 70-90% THC, compared to 15-25% in flower. Adjust your expectations accordingly.
- Stay Hydrated: Keep water nearby during your session.
- Have Snacks Ready: Concentrates can bring on powerful munchies!
- Consume at Home: Remember Michigan’s strict laws about public consumption. Enjoy your concentrates on private property.
- Don’t Drive: Never consume cannabis and drive. Plan to stay put or arrange safe transportation.
Frequently Asked Questions About 7/10
1. Do I need special equipment to enjoy concentrates?
While dab rigs are popular, concentrates can also be enjoyed with vape pens, concentrate vaporizers, or even added to flower in a joint or bowl. Our team can help you find the right method for your lifestyle.
2. Are concentrates more expensive than flower?
Per gram, concentrates often cost more than flower. However, because they’re more potent, a little goes a long way. Many find concentrates to be cost-effective in the long run.
3. Will Lucky’s have special deals on 7/10?
We typically offer promotions during major cannabis holidays! Check our website, sign up for our Lucky’s Wallet rewards program, and follow our social media to stay informed about 7/10 deals.
4. Are concentrates safe?
When purchased from licensed Michigan dispensaries like Lucky’s, concentrates are lab-tested for potency and purity. We only carry products that meet Michigan’s strict safety standards.
5. Can I combine 7/10 deals with other Lucky’s discounts?
Discount stacking policies can vary. Our budtenders can provide details about which promotions can be combined when you visit.
Other Cannabis Holidays to Know
If you’re a fan of 7/10, you might also want to mark these dates on your calendar:
- 4/20 (April 20th): The most famous cannabis holiday celebrating all things marijuana
- Green Wednesday (Day Before Thanksgiving): Known as the “Black Friday of Cannabis” with amazing deals
- Danksgiving: Some celebrate with cannabis-infused holiday meals
- Weed Christmas (December 25th): Informal celebration where some gift cannabis products
Visit Lucky’s for Your 7/10 Celebration
Whether you’re a concentrate connoisseur or curious newcomer, Lucky’s Cannabis is your destination for celebrating 7/10 in Michigan. With locations ready to serve you, knowledgeable staff, and a carefully curated selection of locally crafted concentrates, we’re here to make your 7/10 special.
Remember what we always say at Lucky’s: we all have different names for cannabis—pot, weed, grass, ganja—but what’s most important is that we all love this magical flower brought to us by Mother Earth with health and healing properties for everyone. That includes the amazing concentrates created through the art of extraction.
Ready to celebrate 7/10? Visit Lucky’s Cannabis at any of our Michigan locations, or browse our menu online. Don’t forget to bring your valid ID (21+ required), and ask about our Lucky’s Wallet rewards program to earn points on your concentrate purchases!


